![]() “This conference is a defining moment in the maturation of VR and AR,” Downie says. “It’s similar to how we work with Oculus or Google with Cardboard or Sony with PlayStation VR or Microsoft with HoloLens.”Ĭlay Bavor, vice president of virtual reality at Google, and Richard Marks, director of the PlayStation Magic Lab at Sony Computer Entertainment, were featured keynote speakers at the conference.ĭownie believes virtual reality and augmented reality are the next big changes in how the world is going to consume content in this massive new ecosystem that’s going to evolve over the next three to 10 years. “This continued relationship with Valve allows us to strengthen and empower developers’ creativity with Unity and unlock more power within SteamVR and the HTC Vive,” Downie says. “With 47% of game developers using Unity, we expect to see a significant rise in the VR gaming and other content in the not-too distant future,” Dawson says.Ĭlive Downie, chief marketing officer at Unity Technologies, says Unity overall wants to democratize development and help developers have success across all platforms and operating systems. Stevi Rex, analyst at Greenlight VR, says giving away these kits is important for developers to be able to create original games or expand existing experiences for the HTC Vive.Ĭlifton Dawson, founder of research firm Greenlight VR, says with Unity being around for over 10 years, the biggest advantage is its asset store, which can drastically cut down development time. The new HTC Vive Pre headset includes a camera that alerts users when real-world objects like walls or furniture are near. This allows users to walk around and explore. Unlike the Sony (SNE) or Facebook (FB) platforms, Valve and HTC (HTC) are designing virtual reality experiences that take place within a predefined physical space. The HTC Vive is the only room-scale virtual reality platform coming out. ![]() The HTC Vive, which will ship in April for consumers, is the first virtual reality device to support Valve’s SteamVR operating system. Valve is giving away HTC Vive Pre developer kits to all 1,400 developers in attendance at the two-day conference. “Through that process, and in working with VR developers, we found some opportunities to make Unity even more robust and powerful for us and really want to share those benefits with all VR content creators.” “We made many of our Vive demos using Unity, and continue to use it today in VR development,” Newell said via a recorded video message played during the opening keynote.
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